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How To Make Music Therapy Sticky

February 2, 2010

I’m going to try something new. When people ask me “What is music therapy?”, I’ll say: We use music to make your life better. I’ve been reading a book called Made to Stick: Why Some Ideas Survive and Others Die (by Chip and Dan Heath). “Sticky ideas” are ones that last and that people remember. […]

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Need a Graphic Designer? Check This Out

October 19, 2009

A couple weeks ago, I wrote about a project I’m working on–an ebook on productivity and how you can do more in less time. One part of the project I was worried about was the cover. I am not a graphic designer, nor do I have lots of money to spend on a professional. That’s […]

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Tips, Tricks, and Ideas for Creating Your Website

September 17, 2009

There have already been two people this week who have contacted me about my websites. They are ready to launch their own and are doing some background research, getting ideas and “here’s how I did it” stories from others who have been there. When it comes to websites, there are a lot of options these […]

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Guest Post: How Do You Advertise Your Music Therapy Services?

August 18, 2009

I am very excited to introduce you to today’s guest blogger. Rachel Rambach is a music therapist I met online, both through her wonderful blog, Listen and Learn Music, and on Twitter. I have yet to meet Rachel in person (I hope to soon!), but can tell from her writings and our online interactions that […]

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7 Marketing Tools for the Private Practitioner

June 18, 2009

It’s a given. Every business owner needs to market their product or service. You may be the best music therapist in town, but if no one knows about you, you won’t have any customers. No customers = no business = no money. Some people make a careers in advertising and marketing. But this is not […]

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