ShareI am not a very creative namer. I name songs things like “The Right-Left Song” or “The Oom-Pah-Pah Song.” Even the titles of songs I’ve posted on this website are boring: “Watch and Learn: The Mirror Neuron Song,” “The Neurodevelopment Song,” and “The Namaqua Song.”
Music may come easily to me. Making up names does not.
Which [...]
Posts Tagged ‘Marketing’
What’s in a Business Name?
How To Make Music Therapy Sticky
ShareI’m going to try something new. When people ask me “What is music therapy?”, I’ll say:
We use music to make your life better.
I’ve been reading a book called Made to Stick: Why Some Ideas Survive and Others Die (by Chip and Dan Heath). “Sticky ideas” are ones that last and that people remember. Fables and [...]
Need a Graphic Designer? Check This Out
ShareA couple weeks ago, I wrote about a project I’m working on–an ebook on productivity and how you can do more in less time. One part of the project I was worried about was the cover. I am not a graphic designer, nor do I have lots of money to spend on a professional.
That’s when [...]
3 Outside-the-Box Ways to Market Music Therapy
ShareThis is a recording of my 2-almost-3-year-old son singing a song I believe is from the cartoon “Yo Gabba Gabba” (though I’m not entirely sure).
As Jameson’s unofficial translator, I’ll help you with the words: Keep trying. Keep trying. Don’t give up. Never give up.
I have needed to hear those words these past couple of weeks. [...]
Tips, Tricks, and Ideas for Creating Your Website
ShareThere have already been two people this week who have contacted me about my websites. They are ready to launch their own and are doing some background research, getting ideas and “here’s how I did it” stories from others who have been there.
When it comes to websites, there are a lot of options these days. [...]
Guest Post: How Do You Advertise Your Music Therapy Services?
ShareI am very excited to introduce you to today’s guest blogger. Rachel Rambach is a music therapist I met online, both through her wonderful blog, Listen and Learn Music, and on Twitter. I have yet to meet Rachel in person (I hope to soon!), but can tell from her writings and our online interactions that [...]

