Private Practice

“Unnatural Networking” for the Working Professional

September 21, 2010
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We talk about this topic over and over again. You hear about it at conferences. You read about it in newsletters. You’re encouraged to do it for advocacy and education. I’ve even written about it on this blog and talked about it on my podcast.
What is it? Networking.
Whether to build a practice, to advocate for [...]

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Essential Tools and Tips for a Successful Marketing Strategy

September 15, 2010
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It takes 7 contacts before you reach someone.
No matter what action you want that “someone” to take (Buy this! Donate here! Read now!), it takes an average of 7 exposures for that person to take the action. Exposures can include many things: a phone call, an email newsletter, a Twitter update, a brochure.
The idea of [...]

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Choices Made and Problem Solved

August 17, 2010
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If you’ve been reading this blog over the past several months, you know that my family and I recently moved from Colorado to Missouri. Because of this, I had to close down my private practice and figure out my next step in a new state.
I think I’ve done it.
After talking with several attorneys and–I confess–only [...]

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A Surprising Way to Start Treating New Clients

August 10, 2010
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If you “like” me on Facebook or follow me on Twitter, you know that I spent this past weekend traveling. But this wasn’t any traveling–this was traveling to spend a weekend with girlfriends. A special, sacred, everyone-should-have-the-opportunity-to-do-this type of weekend with the girls.
So of course we spent much of our time together dishing about ourselves, [...]

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Choices, Choices, Choices: What’s My Next Step?

August 3, 2010
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I have a problem.
It’s not a major or “unsolve-able” problem…just something I’m trying to think through and figure out. Maybe you can help?
Here’s the situation:
My husband and I currently have two business we’ve incorporated and run through the state of Colorado: Neurosong Music Therapy (my music therapy practice) and Beyond the Notes (his music education [...]

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6 Ways to Help Your Social Media Career Soar

July 29, 2010
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Believe it or not, but I only ventured into the world of social media (which includes blogging, Twitter, Facebook, LinkedIn, YouTube, etc.) in February 2009. That’s just 17 months ago.
It’s been quite a ride over the past year. All the people I’ve met (virtually and in person), all the information learned, and connections made–it’s invaluable.
So [...]

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Closing Shop 101 (Week 7): The Final Touches

July 20, 2010
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This week we officially wrap up our “Closing Shop 101″ series. To date, we’ve gone through your options for permanent exit strategies (such as selling, hiring a manager, or piecing it out) as well as short-term leave solutions. Each option has it’s pros and cons, which we’ve tried to lay out for you.
We end the [...]

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Closing Shop 101 (Week 6): Short-Term Solutions for Short-Term Leaves

July 15, 2010
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So far in the “Closing Shop 101” series, we’ve covered your major options for closing your business permanently. However, what about temporary situations? I’m talking about major life changes where you need some time off, but you plan on returning to work…such as maternity leave, medical leave, and family leave.
The way I see it, you [...]

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Closing Shop 101 (Week 5): Break It Up, Piece It Out

June 22, 2010
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So I write this now from my mother’s home in Kansas City, Missouri. We have successfully packed all our life into 23 feet of storage and one 2000 Audi A8. Now it’s time for a couple weeks of much needed R & R.
And a little more blogging:)
So far in our Closing Shop 101 series, we’ve [...]

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